Thursday, September 4, 2008

10 Worst Corporate Reputations

Yesterday we had the 10 Best Corporate Reputations. Today, the other side of the mountain, Harris Poll's 10 Worst Corporate Reputations.
10. Daimler Chrysler
A year after Daimler bought Chrysler, the combined companies' market value was the same as before the purchase. That meant Chrysler had no value. It has since been spun off and is apparently teetering on the verge of bankruptcy...again. They've made some great vehicles over the years, invented the minivan (and sold millions of them), the Viper, the Prowler. I had 2 Chryslers, beautiful cars, but junk.
9. General Motors
Their market share appears to finally be done shrinking, and there's a handful of GM cars that are world class. Why don't folks love 'em anymore? I had a few...including a Chevy V7.
8. Chevron Texaco
Imagine, an oil company that people don't like...
7. Ford
The worst marketer of the Big 3 American auto makers. Ford F-150, the most popular vehicle over the last zillion years. It must be fashionable to say you hate American car companies.
6. Sprint
Bought NEXTEL and messed it up, dumbasses. We switched to Verizon. A lot of others switched, too.
5. Comcast
Comcast is the reason people subscribe to Direct TV.
4. Exxon
I instinctively want to put "Valdez" after Exxon, or "announces record profits".
3. Northwest Airlines
I thought they were out of business already.
2. Citgo
Another oil company that people don't like.
1. Halliburton
These guys are an oil company and more, they've done business in countries they're not allowed to be in, bribed government officials, received no-bid contracts 'cause they're hooked up in Washington, and more. They're the poster boys for screw everybody big business.

Let's review: the Big Bad 10 has the three American automakers, three oil companies, the cable TV company, a cellphone company, an airline and a grand corporate pirate. The Good 10 has three computer/internet companies, three food/beverage companies, Honda, Google, a conglomerate and Johnson & Johnson.

On personal experience, it's hard to argue.

1 comment:

Amy said...

Do you know you can buy a "Halliburton Stockholders for McCain" sticker for the bargain price of $4.49? Yes, that's the price of one 5" x 3" sticker. Just sayin'.

http://bumperstickers.cafepress.com/item/halliburton-stockholders-for-mccain-sticker/276102286